Senior SEA Manager (m/f/d)
About Redcare Pharmacy:
As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today.
Job Description
About the role:
As Senior SEA Manager (m/f/d) in our New Customer Acquisition Team , you own our Google Shopping & Search and Bing campaigns from strategy to execution. You don't just manage campaigns. You architect them, challenge them, and relentlessly optimise them. With a sharp eye on KPIs and a hunger for efficiency, you identify levers others miss and turn insights into real business impact.
This is a role for someone who loves the craft of paid search, thinks in systems, and brings a passion for AI-powered automation. You'll have real ownership, real budget, and real impact from day one.
The position can be filled on a full-time or part-time basis (minimum 30 hours per week).
Qualifications
About your tasks:
Plan, implement, and own Google Shopping & Search and Bing campaigns end-to-end. From strategy and structure to day-to-day optimisation.
Strategically develop and scale the paid search advertising channel , shaping its long-term direction.
Take full responsibility for significant advertising budgets , spending them as if they were your own.
Optimise the s earch & shopping campaign portfolio end-to-end : structure, bidding, audiences, feeds, and copy.
Analyse performance data, surface insights, and translate them into concrete optimisation actions.
Own the annual budget plan and KPI framework ; present results and strategy to senior stakeholders.
Lead A/B and multivariate testing initiatives and turn learnings into lasting improvements.
Collaborate closely with Analytics, Data, Pricing, and Country Management teams to ensure campaign relevance and measurement accuracy.
AI & Automation: We actively encourage using AI tools, scripts, and automation to multiply your impact. If you've built smart workflows or experimented with LLMs in a marketing context - bring those ideas. We want to hear them!
About you:
5+ years of hands-on SEA / Performance Marketing experience , with proven ownership of Shopping and Search campaigns at scale.
Deep expertise in Google Ads (Search & Shopping), Bing Ads, Google Merchant Center, and feed optimisation — tools like ProductsUp are a plus.
Strong analytical mindset: you live in the data, love finding patterns, and know how to act on them.
Proficient in Excel / Google Sheets ; comfortable with attribution models and web analytics (GA4, etc.).
Fluent English is a must; German is a strong plus and will give you an edge in our team.
Our office is in Cologne. If you're nearby, great! If not, remote (within Germany) works just fine for day-to-day. That said, we do have team events and moments where being in the office matters, and we'd expect you to join those.
Additional Information
About your benefits:
Corporate pension plan : We offer a company pension scheme and have a dedicated external consultant to offer you the best guidance and advice.
Personal development: Grow! We support and encourage your leadership development through various in- and external trainings.
Mental Health : Get quick and professional help from psychologists of nilo if you feel overwhelmed in private or professional life. Anonymous and free of charge.
Mobility: We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
Vacation: 30 days paid vacation per annum (plus another day on Rosenmontag) and the option to take unpaid vacation of up to 10 days (after one year working with us).
Sports: Stay healthy. Profit from a membership (M) package at Urban Sports Club, so that you can take advantage of a huge variety of sport offers.
Employee discount: You get a 10 % employee discount on all over the counter, beauty and personal care products in our online store & 20 % discount on nu3.
Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
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