Social Media Manager (m/w/d) - Temporary Position

The future looks like you

With over 1,300 stores in 17 European countries and more than 25,000 employees, C&A is one of Europe’s leading fashion retailers. Every day, C&A welcomes millions of visitors to its stores in Europe and to its online shop. C&A offers quality and long-lasting fashion at affordable prices for
the many. We are building on more than 180 years of experience in the fashion industry and continuously modernize the company to become an omnichannel fashion retailer.

At C&A we are driven by our values and we believe that affordable and high-quality fashion is not contradictory to caring for people & the planet, we are always forward thinking and acting to develop our business and innovate the industry. This is your chance to join the C&A team as Social Media Manager (m/w/d) for 2 years!

Your responsibilities

• Plan, create, and execute thumb-stopping content across key social media platforms
• Stay ahead of social media trends, cultural moments, and viral opportunities to create timely and relevant content
• Optimize content for platform-specific formats (Reels, Stories, Shorts, Carousels, Live Streams, Threads, etc.)
• Partner with Brand & Campaign, Creative, and Influencer teams to align social storytelling with broader marketing initiatives
• Monitor and engage with audiences in real time, fostering an active and engaged online community
• Develop a brand voice and tone that resonates with audiences and maintains authenticity
• Manage community management through an agency partner
• Identify opportunities for collaborations, partnerships, and UGC amplification to expand reach
• Use platform and external analytic tools to measure success against KPIs
• Continuously test and iterate on content types, formats, posting times, and messaging to maximize impact
• Work closely with paid media teams to ensure organic content aligns with paid social strategies
• Set up and manage platform-specific boosting ads to maximize visibility and engagement on organic content
• Collaborate with influencer marketing teams to develop content that leverages brand advocates and creators
• Partner with PR, Brand and Campaign, and Creative teams to support campaign launches and major brand moments
• Ensure consistent community management and brand voice across all platforms, including Instagram, TikTok, Facebook, Pinterest, and YouTube, by closely collaborating with agency teams (community, content, influencer, and analytics)
• Plan and execute engagement initiatives (e.g., campaigns, UGC, social takeovers) to strengthen brand connection and activate audiences
• Continuously analyze performance, trends, and sentiment using social listening tools, deriving insights for optimization and managing risks (including crisis and escalation processes)

What you bring

• Degree in marketing, communications, media, or a comparable qualification
• 3+ years of experience in social media management
• Strong understanding of social media trends, platform dynamics, and digital culture
• Hands-on experience with social media, analytics, and publishing tools, including a solid understanding of paid social and performance marketing
• Experience in community management and working with agencies
• Creative mindset combined with analytical thinking and a data-driven approach
• Strong communication skills and a keen sense of brand voice and tone
• Structured, proactive working style and the ability to collaborate in cross-functional teams
• Fluent in English and German

What we offer

This is an opportunity for you to join us on a truly exciting transformation journey, where you’ll be able to leave footprints that last and contribute significantly to our vision. As well as knowing that you played a key part in the evolution of one of Europe’s most recognizable retail brands, you will also enjoy:

• Countless learning and development opportunities via our C&A academy
• Access to a Partner Discount Scheme
• An employee discount of 20% in C&A stores
• 30 days' vacation
• Corporate pension scheme
• Mental health and wellness program
• An exciting job in an international and inspirational working environment
• A positive working atmosphere and a talented team with an open feedback culture