Senior SEA Manager (m/ f/ d)

WHY CFAB?

At cfab , it’s not just about clothing.
It’s about attitude, expression, and true empowerment.

We are more than a label – we are a movement for diversity, visibility, and responsibility. We create fashion that doesn’t just fit, but takes a stand. And that starts with the people who work with us.

We’re looking for a Senior SEA Manager (m/f/d) to drive and scale our search performance across international markets. The role focuses on building, structuring and optimizing our SEA activities with a strong emphasis on performance, scalability and international growth. The goal is to establish efficient processes, unlock new growth potential and take ownership of one of the key performance channels.

DEIN IMPACT

• Own and scale our entire SEA setup across Google & Microsoft Ads (Search, Shopping, PMax, YouTube, GDN – performance & branding)
• Strategically drive growth across core and new markets (DACH, UK, US, etc.)
• Lead all stages from campaign structure to execution and creative testing
• Collaborate with creatives, data and brand teams to build a performance engine that drives both revenue and awareness
• Implement tailored international approaches to accelerate our global expansion
• Define budget allocations, manage performance KPIs, and report learnings clearly to leadership

WARUM DU ZU UNS PASST

• 4+ years hands-on SEA experience, ideally in fashion or DTC environments

• Strong expertise across the full Google & Microsoft stack (Search, Shopping, YouTube, GDN, PMax)

• Experience in scaling across multiple markets

• Confident with bid strategies, audience setups, testing frameworks, and creative strategy

• You communicate clearly, move fast, and thrive on ownership

• Experience with GA4, MMM, Looker Studio or similar tools is a plus

• Fluent in English; German is a strong plus

WAS DICH BEI CFAB ERWARTET

• Permanent employment contract

• 31 vacation days

• Flexible trust-based working hours & up to 2 days of remote work per week

• Apple equipment (MacBook & iPhone)

• Paid team lunches three times per week

• Monthly flexible benefits (e.g. FitX membership or Probonio credit)

• Corporate benefits & exclusive discounts

• In-office manicure & barber appointments

• Monthly product vouchers

• Optional company car available after the probation period

• A personal birthday voucher

• Regular team events & celebrations

• Plenty of room for your ideas, ownership, and active co-creation

WAS UNS ANTREIBT

We live a work culture shaped by creativity, passion, and a clear focus on results. Our approach “From idea to everyday life” means that we embed our values in every step – from the first product idea to measurable impact in revenue, reach, and growth.

We believe: You have to burn for something yourself before you can ignite the fire in others.

That’s why we create space for passion, initiative, and real commitment.

Über uns